How to Market a Children’s Book
Although you use much effort in getting your children’s book ready, you need even more effort to make it successful. Marketing becomes even a hard task if you are dealing with first reader books. You need to read more resources such as below to get info. You should read this blog to learn how to market children’s books.
Pay attention to cover art. The cover art used can make or break a children’s book. If it fails to appeal to children and blend into their background, chances are, you will not succeed with it. Ensure your cover art stands out from other books whether it is on a physical bookshelf or in an e-reader store. Use vibrant and bright colors and kid-enticing art to ensure they pick your book from others.
Work with librarians and bookstores. Call local librarians and inquire how to make your book appear on their list of recommended books and into their book club programs. Some librarians plan book reading programs for kids and you should enroll to participate. Another way through which the exposure of a children’s book can be increased is through local bookstores. Some bookstores host children’s hours whereby you can read your book and decide to sign bought copies for the children.
Ensure you use a website. Although there is a high need in developing a children-friendly website, it is more essential to be at par with the law regulating children and the internet. The laws regulating marketing to children are harsh to keep them from predators and online hazards. You should acquire knowledge on the act about children’s online privacy protection to make sure your online marketing techniques and website conforms.
Make sure you join organizations. To connect with the individuals who buy and market books, make sure you join organizations involved with children’s book associations. The newsletters of these organizations have much information on how children gain by reading your book as a member. Moreover, their meetings form a good basis for your book to increase its popularity.
Consider children’s book awards and festivals. An award-winning book increases in recognition thus making your marketing journey easier. You should know that on top of needing you to pay, most children’s book festivals also need a paperback. Book fairs are a good way of you interacting with your target audience directly thus spread the word about your book. On top of applying in advance, you should also give a paperback version.
Now that you have learnt much on how to market a children’s book, try your luck.